WORLD OF CRYPTIDS

The aim of the project was to research and visualize one mythological creature of each country, to show their variety and uniqueness.
125 original characters, 74 of their adaptations, 6 maps of the continents and, finally, the map of the whole World of Cryptids – all accomplished in 97 days.

'My mission was to illustrate these characters as well as the maps, supplementing them with a decorative typeface. The work that lasted over 13 weeks was a great challenge to all the team. I had the most amazing opportunity to improve my character design skills and find an appropriate graphic expression that would combine all the elements in one style.
Big thanks to the agency NeoMam Studios and the client SavingSpot.
I am also very grateful to Povilas Daknys, the art director of NeoMam, who invited me to join this project.'
(Laimutė Varkalaitė, the illustrator of the project)

The project was developed in several steps:
1. The research. Finding out what mythical creatures live in every country of the world.
2. The result of the research. Systemizing the research material and finding out which one of the creatures is most representative of a particular country.
3. The creative process. Stylizing the characters and finalizing their presentation in the following sequence: 1. a quick sketch of the character; 2. a line drawing; 3. drawing filled with tones ; 4. an illustration covered in colors.